09
Jan

Some kind words for my work …

DailyDOOH is probably the most widely read and influential news portal/blog on the digital signage and digital out of home sectors, run by Adrian Cotterill in England, but including correspondents all over the place. Adrian and his North American Editor Gail Chiasson have kindly reproduced much of the work I have sent along to them from clients who have done this or that.

It was nice to sit down this morning and read my services were cited as one of the Best of 2009 in the industry.

We don’t necessarily ‘grok’ (i.e understand) all the consultancies popping up all over the place or even figure out how they will all stay in business. There’s a lot of unemployed people looking for a new ‘gig’ and perhaps consulting looks like an easy option- we wouldn’t necessarily recommend many of them either but there is one place that we do throw work and that’s in Burlington just outside Toronto. That’s the home / work office of David Haynes who has made writing a press release an art form. When PressDOOH has written or massaged a press release the job of journalist is made so much easier. If only more people used his services.

Thanks very much Adrian and crew for the kind words and recognition. I have only been doing this since the summer 0f 2009 but the response has been very strong. Many companies seem to put little value in effective communications, and those that do reap the benefits of copy that people will actually read and fully understand.

I already have clients as far away as India and do much more than press releases (I am writing a book for one), but always eager to take on new work.

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