There are countless blogs now on the digital signage and DOOH sector, but still just a handful of Web-based portals and news sites that cover the industry on a daily basis. The people who runs those commercial services make the calls daily on what either goes from their email Inboxes to their digital pages, or [...]

I was reading what I thought was a quite well-executed news release from a company, but started laughing about half-way through when the marketing person who probably put it together appeared to run out of things to write, so started using what the ops guy fed him or her. These digital signs are designated as [...]

It is really interesting to spend many years in this industry, pitching sets of pots and pans and trying to win over prospective customers … and then stepping back from the contest and realizing what’s going on. Damn near everyone is using the same sales pitch. I am talking suppliers. And I am talking operators. [...]

It is probably rare in companies of any real size that the quotes in a press release, that involve the president or CEO, have actually been uttered by that person. It is probably almost as rare that the release gets distributed with the quoted person actually having seen what he or she has supposedly said. [...]

I just sent a note off to an unnamed company. They are unnamed because I like their product and their general approach, and as noted in the past, this blog was not created as some weird writing hall of shame. Someone, in this case, has been given the keys to the corporate blog, and instead [...]