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	<title>pressDOOH &#187; retail</title>
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		<title>Sub-optimized PR: Don&#8217;t just tell them, show them</title>
		<link>http://pressdooh.com/archives/430</link>
		<comments>http://pressdooh.com/archives/430#comments</comments>
		<pubDate>Fri, 04 Dec 2009 13:35:23 +0000</pubDate>
		<dc:creator>Dave Haynes</dc:creator>
				<category><![CDATA[PR Tips]]></category>
		<category><![CDATA[objectives]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[press release]]></category>
		<category><![CDATA[retail]]></category>
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		<description><![CDATA[I have a self-imposed rule that I don&#8217;t include the names of companies on this blog if I am slapping them around for being stupid or mindless in their approach. Here&#8217;s a case of PR that is pretty well executed, albeit in a highly conventional way, but misses the opportunity at hand. PlayNetwork is a [...]
No related posts.]]></description>
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		<title>DS PR 101: Don&#039;t stre-e-e-e-e-t-ch the truth</title>
		<link>http://pressdooh.com/archives/78</link>
		<comments>http://pressdooh.com/archives/78#comments</comments>
		<pubDate>Sun, 16 Aug 2009 21:47:34 +0000</pubDate>
		<dc:creator>Dave Haynes</dc:creator>
				<category><![CDATA[PR Tips]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[press release]]></category>
		<category><![CDATA[retail]]></category>
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		<description><![CDATA[Seems obvious, but it still goes on constantly. If you are an end-user, just stop and think how many presentations you have seen with a Clients page that includes an iconic golden arches logo. I must have seen a dozen, but the number is probably much higher. If you really have  a signed agreement to [...]
No related posts.]]></description>
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