Robin Wauters at TechCrunch did a great piece recently about words he would love to see banned from press releases. It is very Silicon Valley-focused, but much of what he had to write could be applied to this sector. I thought I would use that for inspiration for my own, DS-centric list. The hype in [...]

Seems obvious, but it still goes on constantly. If you are an end-user, just stop and think how many presentations you have seen with a Clients page that includes an iconic golden arches logo. I must have seen a dozen, but the number is probably much higher. If you really have  a signed agreement to [...]

A company from India recently put out some PR that made it to my Google Alert trap because of the keywords “digital signage” and because of the release premise – an embedded system for DS – I was interested. When I first tried the Website was down. Not good, but it happens. When I gave [...]

My command of languages other than English extends only to the core survival skill of being able to order beer in French and Spanish, so I have heaps of respect for anyone who’s actually good enough to string together words in another language. HOWEVER, my respect does not extend to companies that try to market [...]

A company I have a lot of respect and time for recently issued a press release about a new feature it was adding to its software and hardware offer. I read it. And then read it again. And then I started to grasp what the thing was going on about. It was an acronym blizzard, [...]