Seems obvious, but it still goes on constantly. If you are an end-user, just stop and think how many presentations you have seen with a Clients page that includes an iconic golden arches logo. I must have seen a dozen, but the number is probably much higher. If you really have  a signed agreement to [...]

A company from India recently put out some PR that made it to my Google Alert trap because of the keywords “digital signage” and because of the release premise – an embedded system for DS – I was interested. When I first tried the Website was down. Not good, but it happens. When I gave [...]

My command of languages other than English extends only to the core survival skill of being able to order beer in French and Spanish, so I have heaps of respect for anyone who’s actually good enough to string together words in another language. HOWEVER, my respect does not extend to companies that try to market [...]